Company announcements hot off the press: the news published here contains information ranging from strategic goals, environmental protection and sponsorship all the way through to the company's business development.
- Jul 28, 2010
Third bonus this year for Audi workforce
AUDI AG achieved clearly positive results in 2009, a year of worldwide crisis, and now its employees are benefiting: the company is thanking them for their efforts with a total bonus payment of 97 million euros – more than any of its competitors have paid. At the end of this month the workforce will receive its third additional payment this year.
Read news - Aug 26, 2010
J. MAYER H. wins the Audi Urban Future Award 2010 in Venice
The first Audi Urban Future Award has been conferred: an international jury of renowned experts selected J. MAYER H. as the winner of the competition initiated by Audi. Rupert Stadler, CEO of AUDI AG, presented the award endowed with 100,000 Euro, the most highly remunerated German architectural prize. During the course of one month, the public can take in the visions of the five international architectural firms that participated in the competition in an impressive exhibition.
Read news - Aug 23, 2010
Three red dot awards for Audi Corporate Sound
An R8 roars across the screen. A sonorous voice, dramatic music, and at the end, the beating of a heart. No doubt about it: this is an Audi commercial. The Audi Corporate Sound concept was created to guarantee this can be recognized based on the sound alone. It involves a wide range of tones, sounds and voices that represent Audi in the world of sound in a variety of ways.
Read news - Aug 12, 2010
Trailblazer in logistics: Audi relying on green electricity for rail transport
AUDI AG is setting new standards in logistics: The carmaker is using trains powered by green electricity to transport its cars from Ingolstadt to the North Sea loading port of Emden, making it the first company in Germany to use green electricity in this way.
Read news - Aug 11, 2010
“Sensory Design”
The emotional experience of driving has a prominent role at Audi. The development departments therefore also focus intensively on sensory experiences.
Read news - Aug 6, 2010
AUDI AG: Sales records in United States and China
AUDI AG delivered around 91,400 cars worldwide in July. Unit sales thus increased by 7.7 percent compared with the prior-year month. For the period January through July, the sales total reached around 646,300 units, a 17.4 percent increase on the corresponding period of 2009. Audi again posted sales records in China and on the U.S. market.
Read news - Aug 5, 2010
Audi drivers support charities
Ingolstadt, August 5, 2010 - From the Rhineland Evening with delicious specialties from Cologne all the way to a parade of 24 Audi A5 Coupé cars - the spectators at the DTM race at the Nürburgring (August 6 to 8) will get to see a lot from Audi above and beyond racing.
Read news - Aug 5, 2010
Formula Student: With volts and watts, it’s full-speed ahead to AUDI AG
On your marks, get set, start your engines: “Formula Student Germany,” the design competition for students, launches into its fifth round today at the Hockenheimring. When university teams from all over the world present their racing machines, Audi will once again be there on the jury of experts.
Read news - Aug 4, 2010
Audi on the go: Press service for iPhone, iPad and iPod
Thanks to the “AudiMedia” App, journalists and media representatives can now quickly and easily access information from AUDI AG. No matter where, no matter when: the Audi app offers the latest press texts, photographic materials and videos regarding the Four Rings.
Read news - Aug 3, 2010
Audi increases number of new hires
This year, Audi will hire around 500 new employees. This is 200 more than forecast at the beginning of the year. Particular emphasis is being placed on two pioneering fields: electric mobility and lightweight design.
Read news - Jul 30, 2010
Audi Group: record first-half operating profit of over EUR 1.3 billion
The Audi Group increased its revenue by 21 percent in the first six months of the current fiscal year to EUR 17.6 (2009: 14.5) billion. Meanwhile the 61.6 percent rise in operating profit easily outstripped revenue growth, setting a new Company record for the first half-year of more than EUR 1.3 billion (EUR 823 million).
Read news - Jul 26, 2010
StEP: earn a double degree at Audi
Enrollees in the Audi StEP Program (“Study and Experience in Practice”) acquire top-notch expertise and hands-on experience. 24 new slots are available for 2011. Participants can ultimately earn a double degree.
Read news - Jul 20, 2010
Sporty and efficient: 10,000th Audi TT 2.0 TDI leaves the assembly line
The Audi TT 2.0 TDI’s sales success proves that dynamism and efficiency are not mutually exclusive. On the contrary, this modern combination appeals strongly to customers. Since its market launch in 2008, the proportion of Audi TT sports car sales accounted for by the 2.0 TDI version with 125 kW (170 hp) has risen steadily.
Read news - Jul 13, 2010
Audi ur-quattro and R8 e-tron win the Silvretta Classic and E-Auto Rally
The Audi team secured a double victory for the four rings in the inaugural “Silvretta E-Auto Rally Montafon 2010” and the 13th “Silvretta Classic Montafon” with the Audi e-tron technology demonstrator based on the R8 and the Audi ur-quattro from 1988.
Read news - Jul 12, 2010
The new high-tech flagship of the brand – The Audi A8 L
The full-size A8 sedan embodies the Vorsprung durch Technik for which Audi is renowned. The brand now presents the new top version of its flagship: The long-wheelbase A8 L sets standards for luxury, dynamics and efficiency. It will debut in fall 2010 with five engines, including the powerful twelve-cylinder with 368 kW (500 hp).
Read news - Jul 9, 2010
The new Audi heartbeat
For the last 14 years every Audi commercial, product and brand film has closed with an image of the four rings and the sound of a heartbeat. The acoustic signature, which has become synonymous with the brand, has now been further refined. The new Audi “heartbeat” is shorter, more dynamic, and mixed with technical sounds to give it a greater emotional appeal – after all Audi lives out its “Vorsprung durch Technik” in emotion-packed cars.
Read news - Jul 8, 2010
First stage: Audi R8 e-tron in “Silvretta E-Auto Rally Montafon 2010”
Audi has entered an e-tron technology platform wrapped in the skin of an R8 in the Silvretta E-Auto Rally Montafon 2010. Michael Dick, Member of the Board of Management of AUDI AG for Technical Development, and factory driver Lukas Luhr will pilot the electric sports car along the 167.5 kilometer (104.08 miles) route through the Austrian state of Vorarlberg. After debuting with a demonstration run at “Le Mans vers le futur” as part of the 24-hour race, the Audi R8 e-tron will now be competing in three stages.
Read news - Jul 8, 2010
AUDI AG on course for new sales record in 2010 after first half-year
AUDI AG delivered around 99,250 cars worldwide in June, beating even the strong sales figures from the previous month of May. Unit sales increased by 8.7 percent on the prior-year month.
Read news - Jul 7, 2010
Audi begins assembly of the Q5 in India
* Audi has started assembly of the Q5 model in Aurangabad, in the Indian state of Maharashtra. In the future, up to 1,500 units of the Q5 will run off the assembly line there each year for the Indian market. The sporty SUV is the third Audi model after the A4 and A6 to be produced in India, increasing the production volume of the company with the four rings in India this year to more than 2,400 units, compared with 732 vehicles in the preceding year.
Read news - Jul 5, 2010
Audi Corporate Design wins second gold
Precise and groundbreaking: Audi has won gold in the coveted “Corporate Design Award”. This is a pleasing endorsement, as the brand’s refined visual identity had already received an award from the German Designer Club. And Audi also chose the perfect time to unveil its new identity: 2009, the year of the brand’s 100th anniversary.
Read news - Jul 2, 2010
AUDI AG: More than 100,000 cars delivered in half a year for the first time ever in China
Audi has sold more than 100,000 cars within a half-year period in China and Hong Kong for the first time ever – up 64 percent on the corresponding prior-year period. In June alone, the Company delivered 21,436 cars to Chinese customers.
Read news - Jun 29, 2010
Goodwood: Pink Floyd drummer meets Le Mans winner
The stage is set: from July 2 to 4, the Earl of March and Kinrara is inviting lovers of historic motorsport to join him for the annual highlight in the calendar, the Goodwood Festival of Speed.
Read news - Jun 25, 2010
Damien Hirst designs an A1 for charity
When he calls, they all come running – and they bring along gifts. British artist Damien Hirst has designed an A1 for Sir Elton John’s White Tie and Tiara Ball, which the musician and his partner David Furnish host each year at their Old Windsor residence.
Read news - Jun 23, 2010
International Engine of the Year Award 2010 for 2.5-liter TFSI in the Audi TT RS
A jury of 71 leading motoring journalists from35 countries has voted the turbocharged 2.5-liter FSI in the Audi TT RS as the “International Engine of the Year 2010” in the 2-liter to 2.5-liter category.
Read news - Jun 23, 2010
Audi researching technologies for active safety
Employees of the Audi Driver Assistance Systems project house and Audi Electronics Venture GmbH are presenting three projects from the realm of active safety at the concluding event of the AKTIV research initiative.
Read news - Jun 23, 2010
Audi Tool Trophy awarded for second time
How can ultra-high-strength steel panels be joined together? What alternative concepts are there for building prototype tools? What are the latest methods for monitoring the quality of components in the press shop? These are the questions being examined by the winners of the 2009 Audi Tool Trophy.
Read news - Jun 16, 2010
Audi Design soccer table starts production
A football is always a football! You can kick an old one around just as easily as a modern one. The same applies to the good old table soccer game. A strong wooden frame, 22 players and of course the traditional green pitch – what more could you need for excitement and fun? The Audi design team nonetheless decided to take a closer look at this rectangular table, and decided that a rounded-off shape would be better.
Read news - Jun 15, 2010
Audi showcases digital design innovation at Design Miami/ Basel 2010
Audi returns to Design Miami/ Basel as exclusive automotive sponsor and presents a dynamic and innovative lighting installation entitled ‘Lucid Flux’, designed by Moritz Waldemeyer, to celebrate the car manufacturer’s iconic A1 and A8 luxury sedan models – the range that Audi offers for every stage of life.
Read news - Jun 14, 2010
New approaches to perfect sound – Hi-fi expertise at Audi
High-end quality for listening pleasure is a field of technology that is becoming increasingly important. Audi is taking the lead in the advancement of this technology. Audi's successful collaboration with premium suppliers Bang & Olufsen and Bose is already setting standards, and the Audi development engineers have also established broad-based proprietary know-how independent of these partnerships.
Read news - Jun 13, 2010
Audi achieves record victory at Le Mans with new technology
For the ninth time Audi has won the legendary 24 Hours of Le Mans and thus equalized Ferrari’s position in the roll of honor in the French endurance classic. Only Porsche’s track record reflects more victories.
Read news - Jun 12, 2010
News from the Audi Le Mans team
Celebrity guests, a glimpse into the future of the automobile, a presentation of the Audi A1, live broadcast on the Internet – a lot of variety was sourounding Audi Sport Team Joest’s entry in the 2010 Le Mans 24 Hours.
Read news - Jun 11, 2010
Audi A4 and Q5 models earn Insurance Institute TOP SAFETY PICK rating in the USA
* The renowned Insurance Institute for Highway Safety (IIHS) in the USA has awarded both the Audi Q5 and Audi A4 models its 2010 TOP SAFETY PICK rating. These two models join the Audi A3 in achieving the highest safety recognition granted by the influential IIHS. Audi now offers more vehicles on the US market with the TOP SAFETY PICK rating than any German luxury automaker.
Read news - Jun 8, 2010
AUDI AG: Growth in sales in all regions
Unit sales at Audi continue to increase. In May the Ingolstadt company sold 14.6 percent more cars worldwide than in May 2009. With around 94,900 units last month, the number of premium cars sold so far this year has increased to about 455,700, a rise of 21.7 percent. AUDI AG recorded growth in all regions, achieving the biggest increases in the company’s most important export markets China, Great Britain and the United States.
Read news - Jun 7, 2010
Audi Award for the carmaking of the future
What will the production of an Audi look like if the automobile no longer has a gearbox? This is the type of question that candidates for the Audi Production Award must ask themselves. Students and scientists can now begin submitting their creative concepts for the automobile production of the future.
Read news - Jun 2, 2010
Audi travolution: efficiently through the city
Building highly efficient cars is one aspect of Audi’s ‘Vorsprung durch Technik’ – making sure that they can be used for efficient journeys is another. The development teams at Audi see the task in its entirety, and examine the complete road traffic system. Their travolution project is a concept for a dialogue between cars and traffic signals.
Read news - Jun 1, 2010
Audi successful at Michelin Challenge Bibendum
Audi has made a successful start to the Michelin Challenge Bibendum 2010. Right at the start of this forum for sustainable mobility in Rio de Janeiro, the brand with the four rings recorded two victories.
Read news - May 28, 2010
Audi Urban Future Award in London
With the Audi Urban Future Award, Audi brings six international architectural firms together in a competition to develop models and visions of the future interplay between mobility, architecture and the city. The participants met with Audi experts.
Read news - May 20, 2010
Audi starts new year with big results surge
Audi has made a successful start to the 2010 fiscal year. The Ingolstadt-based carmaker sold 360,760 units in the first four months of the year – a new record for the Company.
Read news - May 20, 2010
AUDI AG: top employer for graduates
AUDI AG has achieved a double victory: engineering and economics graduates have selected the Ingolstadt-based company as the most attractive employer. The noted employer rankings compiled by the Universum and Trendence consulting institutes show Audi to be the most popular company among graduating university students.
Read news - May 17, 2010
Audi A5 Cabriolet for the best female golfer
The third edition of the UniCredit Ladies German Open culminated in a thrilling final day on the green. Laura Davies will embark on her trip home from Golfpark Gut Häusern on the outskirts of Munich in sporty style: for her victory in the tournament which is endowed with 330,000 euros of prize money, she received a red A5 Cabriolet from the event’s presenting sponsor and vehicle partner, Audi.
Read news - May 12, 2010
Audi Tradition – new presence on the Internet
Audi Tradition now has a new Internet presence online at www.audi.de/tradition, and in English at www.audi.com/history. The new Internet pages provide an interesting insight into the eventful history of AUDI AG with its brands Audi, DKW, Horch, Wanderer, Auto Union and NSU. This is a presentation of “Vorsprung durch Technik” going back more than a century.
Read news - May 11, 2010
The stage is set: start of production of the Audi A1
The stage is set for the next big Audi: In a ceremony attended by Belgian Prime Minister Yves Leterme and Minister-President of the Brussels Capital Region Charles Picqué, the official starting signal for production of the Audi A1 was given by Professor Dr. Martin Winterkorn, Chairman of the Board of Management of Volkswagen AG and Chairman of the Supervisory Board of AUDI AG, and Rupert Stadler, Chairman of the Board of Management of AUDI AG.
Read news - May 11, 2010
Everything's new for the A1: the Brussels site now has the Audi standard
2010 is a very special year for the Brussels plant: The Belgian capital is witnessing the production of the first full-fledged premium car in the small car segment – the new Audi A1. The plant and its employees have been preparing intensively for this great challenge.
Read news - May 11, 2010
Audi Brussels: fit and healthy for the future
In the event of a sudden, severe headache or twisted ankle, it’s helpful to have a doctor right around the corner, ready to provide assistance. That is just the case at Audi Brussels, where employees can visit a doctor in the on-site Health Center for treatment at any time.
Read news - May 5, 2010
Audi at “Wörthersee Tour 2010”
For the fourth year in a row, AUDI AG will have its own stand at the GTI meet at the Wörthersee and is once again expecting Audi fans from throughout Europe. The new Audi A1 is playing a leading role at the 29th Wörthersee Tour (May 12 - 15) in Reifnitz (Carinthia), Austria.
Read news - May 4, 2010
A big production: Justin Timberlake and the A1
It's all about the A1, of course. And yet the new, compact Audi A1 stays in the background with elegant restraint. Little wonder, as Justin Timberlake and Dania Ramirez plunge into a suspenseful, mysterious story – through six episodes that can be viewed online.
Read news - May 3, 2010
AUDI AG: New mobile portal for cell phones
Audi has introduced a new mobile portal that can be reached by users via any Internet-capable cell phone on http://m.audi.de. With more than two million visitors per month, audi.de, the German homepage of the company, is one of the most-used websites of a carmaker. The new portal now gives customers and prospective buyers direct access to extensive information about the brand. Fans of the brand with the four rings will find a series of gadgets and games.
Read news - May 3, 2010
Audi Group substantially increases operating profit in first quarter
The Audi Group has underlined its strength in the premium segment with an increase in operating profit well above its rise in revenue. The models of the brand with the four rings achieved double-digit growth rates in all regions in the first quarter. Total deliveries of 264,100 units were 25.9 percent up on the previous year.
Read news - Apr 29, 2010
Audi looks to invest in renewable electricity
AUDI AG is looking to invest in renewable sources of energy. In support of this goal, Audi this week signed an agreement with the international consortium “Desertec Industrial Initiative”. The long-term goal of the joint venture is the climate-friendly production of energy in the deserts of North Africa and the Middle East.
Read news - Apr 28, 2010
Iron Man 2 drives an Audi R8 Spyder
Robert Downey Jr. has returned to his role as the ingenious engineer and superhero Iron Man. The world premiere of Iron Man 2 took place on Monday in Los Angeles. Along with Robert Downey Jr., several other big names accompanied director Jon Favreau down the red carpet, including Gwyneth Paltrow, Scarlett Johansson, Mickey Rourke, Don Cheadle, Sam Rockwell, Samuel L. Jackson – and right in the centre of things, the Audi R8 Spyder. Robert Downey Jr. arrived for the premiere at the El Capitan Theatre in the supercar. It was a scene straight out of the Marvel Studios movie, in which main character Tony Stark drives the open-top two-seater.
Read news - Apr 22, 2010
Auto Union Silver Arrows back on the starting grid in Monte Carlo
The hearts of fans of historic motor sport will beat faster on the first weekend in May. They may have the good fortune to witness the moment when two legends meet up again: Auto Union racing cars from the 1930s and Monte Carlo, the jewel in the annual motor sport calendar. For the first time since 1937, the sound of two Auto Union Silver Arrows will echo through the narrow streets of the Principality – at the Grand Prix de Monaco Historique on May 1 and 2.
Read news - Apr 21, 2010
Audi most valued premium brand for U.S. car dealers
U.S. car dealers see Audi as the premium brand with the best prospects for the future. This was the finding of the semiannual survey by the National Automobile Dealers Association (NADA), which was published this week. Already in the course of 2009, U.S. car dealers observed the greatest increase of value in the Audi franchise, compared with all other premium brands.
Read news - Apr 19, 2010
Music to the ears: the Audi A1 iPhone app
Listening to music in the car is nothing new, but driving a car in a piece of music certainly is. An iPhone app dedicated to the new Audi A1 makes it possible: The player steers the A1 through a world that pulsates to the beat of the music. There are nine different rock songs from which to choose. The game “Audi A1 Beat Driver” for the iPhone and iPod Touch can be downloaded from the App Store free of charge starting today.
Read news - Apr 15, 2010
“Logistics Day” – Audi offers look behind the scenes
Anyone pursuing a growth strategy as ambitious as Audi’s needs perfectly timed logistics. The steadily expanding range of models results in increasingly complex flows of materials and information, from the customer order to the delivery of the finished automobile. “Intraview Audi Logistics” is a series of talks and tours at Audi in Ingolstadt that are part of the nationwide “Logistics Day”. Students will see how Audi is meeting this challenge.
Read news - Apr 12, 2010
Audi sells most all-wheel-drive vehicles worldwide
No other premium car manufacturer sells as many vehicles with all-wheel drive throughout the world as does Audi. Last year the Ingolstadt-based carmaker built 316,824 cars with quattro drive. This means that around a third of all the Audi cars leaving the factory in 2009 were equipped with this successful technology.
Read news - Apr 8, 2010
AUDI AG: Best first quarter with around 264,100 cars sold
AUDI AG has recorded its strongest first quarter ever with about 264,100 cars delivered worldwide so far this year. The brand with the four rings recorded double-digit growth figures in all sales regions – Europe, North and South America, Asia-Pacific, and Africa including the Middle East region.
Read news - Apr 7, 2010
Audi premiere at Milan Design Week
Extraordinary trade fair displays are ‘par for the course’ at Audi, and have been for years. This was true at Design Miami in Basel and Miami, and it will also be true at the Milan Furniture Fair, also commonly known as the Milan Design Week, were Audi will have a display for the first time ever. The highlight will be Lucid Flux, a light installation by innovative designer Moritz Waldemeyer to showcase two new Audi models, the sub-compact A1 and the A8 luxury sedan.
Read news - Apr 7, 2010
Best first quarter for Audi in China
AUDI AG achieved its best quarterly figures ever in China (including Hong Kong) in the first three months of the year and delivered a total of 51,449 vehicles – a rise of 77 percent compared with the first quarter of 2009. Audi is thus clearly asserting the leading position of the brand with the four rings in the Chinese premium market
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